This position represents a great opportunity to get introduced to the highly competitive North American online marketing industry, or to advance your knowledge of it. Our dynamic marketing team in Cluj-Napoca, already counting over 70 people, is looking for a SEO Specialist for one of Yardi Systems’ brands. Our real estate portals are helping people across the US and Canada with finding a home for sale or for rent. These websites have over 40 million page views per month, an inventory of over 2 million houses listed and frequent mentions in some of the most trafficked websites on the web such as Huffington Post, Business Insider or AOL.com.
What we're looking for:
- At least 2 years of experience working in an online marketing field;
- Superior command of both written and spoken English;
- Proven SEO experience;
- Familiar with inbound marketing principles and link building best practices;
- In-depth experience with website analytics tools (e.g., Google Analytics, GWT, Web Trends);
- Up-to-date with the latest trends and best practices in SEO and SEM.
It is considered a plus:
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing;
- Proven conversion optimization experience.
What you'll do:
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords;
- Perform ongoing keyword discovery, expansion and optimization;
- Work with editorial and marketing teams to drive SEO in content creation and content programming;
- Optimize copy and landing pages for search engine marketing;
- Develop and implement link building strategy;
- Reach out to industry & location-relevant websites, blogs, publications to set up partnerships;
- Help coordinate content creation and provide feedback for submitted content;
- Stay up to date with online marketing advances and identify new opportunities.
This position is available for remote work or at our Cluj-Napoca office.